We run done-for-you cold email and LinkedIn outreach for B2B companies. We define who to target, build and verify the list, protect your domain, write the messages, and route interested replies to you within minutes.
Broad lists, unverified data, and rushed setups send emails to the wrong people, or straight to spam. Done badly, cold email can damage your domain and your brand. Done properly, it's one of the most predictable ways to start conversations with the exact buyers you want. The difference is the system behind it.
02 / OUR APPROACH
Precision first. Volume second.
01 / PEOPLE
Right people
We agree exactly who to target, and who not to target, before a single contact is pulled.
02 / INBOX
Reaching the inbox
Verified data, separate sending domains, and careful warmup protect deliverability and your main domain.
03 / REPLIES
Real conversations
Short, human-written messages, and interested replies routed to you fast.
03 / HOW IT WORKS
A 9-stage system, from target market to booked call.
Phase 1
Find the right people
Steps 1–3
01 / TARGET
Ideal customer profile
A written profile covering locations, industries, company size, job titles, and the keywords that include or exclude a company. We review a sample of 50–100 companies with you before building the full list.
02 / SOURCE
Lead sourcing
We build your list from leading B2B databases, plus industry directories, trade show exhibitor lists, review platforms, and local listings where the databases fall short.
03 / VERIFY
Email verification
Every contact is verified before sending, without exception. Invalid, risky, and disposable addresses are removed to keep bounce rates low.
Phase 2
Prepare the campaign
Steps 4–6
04 / PROTECT
Sending infrastructure
Outreach runs on separate domains, never your main business domain, with SPF, DKIM, DMARC, and custom tracking set up correctly.
05 / WARM UP
Mailbox warmup
New mailboxes build a healthy sending reputation before any real outreach begins.
06 / RESEARCH
Personalization signals
We look for real reasons to reach out, like hiring activity, new locations, funding, technology changes, or recent news, not just a first name.
Phase 3
Launch and manage replies
Steps 7–9
07 / WRITE
Copy and sequences
Short, plain-text emails in a 3–5 step sequence, each with one clear idea and an easy reply-based ask. We test angles and subject lines to find what works.
08 / LAUNCH
Pilot, then scale
Every new segment starts with a small pilot. Once targeting and deliverability are proven, we ramp volume gradually with daily caps and automatic safeguards.
09 / RESPOND
Reply management
Every reply is sorted daily. Interested prospects are sent to your CRM and you're notified within minutes, because speed to lead wins meetings.
04 / DELIVERABILITY
Your main domain stays protected. Your emails reach the inbox.
The email address your customers, invoices, and contracts depend on is never used for cold outreach. We build and manage a separate sending setup, then monitor it so problems are caught early and contained.
Separate sending domains that clearly relate to your brand
Google Workspace and Microsoft 365 mailboxes only, no cheap bulk-sending servers
SPF, DKIM, DMARC, and custom tracking domains configured and independently checked
Mailbox warmup before launch, followed by a gradual volume ramp
Every list verified before sending, with a target bounce rate under 2%
Daily sending caps, mailbox rotation, and sending windows in your prospects' business hours
Automatic pause if bounces spike, and an instant stop for anyone who replies
Ongoing blacklist, reputation, and inbox placement monitoring
A shared suppression list across every campaign, including unsubscribes, current customers, and anyone you ask us to exclude
Cold email takes a short setup period to do safely. Here's how a typical campaign gets going.
01 / SETUP
Weeks 1–2: Strategy and setup
Ideal customer profile agreed in writing, sample list reviewed together, sending domains and mailboxes set up, and warmup started.
02 / BUILD
Weeks 2–4: List building and copy
Full list sourced, cleaned, and verified. Personalization research completed. Email sequences written and approved by you.
03 / PILOT
Pilot launch
A small first batch tests targeting, messaging, and deliverability before we commit the full list.
04 / SCALE
Scale and improve
Volume increases in steps, winning angles are expanded, and reply patterns are used to sharpen targeting every month.
Timelines depend on your market, your offer, and how quickly targeting and copy are approved. We'll give you an honest outlook on your call.
06 / REPORTING
Measured by conversations, not vanity metrics.
01 / REPLIES
Replies and meetings
We report on reply rate, positive replies, and meetings booked. Open rates are no longer reliable, so we don't lean on them.
02 / CATEGORIES
Every reply categorized
Interested, not right now, wrong person, referral, or not interested. Each pattern tells us how to improve targeting, timing, or the offer.
03 / VISIBILITY
Full visibility
See who has been contacted, which conversations are active, and where each opportunity sits in your pipeline.
07 / WORKING TOGETHER
Outreach works best as a partnership.
A clear picture of your ideal customer, your offer, and your best past clients.
Quick review and approval of your target profile, sample list, and email copy.
Someone on your team ready to respond fast when interested prospects reply.
08 / FAQ
Answers about the details.
What exactly do you do?
We run targeted email and LinkedIn outreach on your behalf. We define your ideal customer, build and verify the list, set up protected sending infrastructure, write and send personalized sequences, handle replies, and pass interested prospects to you to book.
How is this different from just buying a lead list?
A lead list is just names and emails; you’d still have to do all the outreach and follow-up yourself. We handle the entire process: building the list, writing and sending personalized outreach, following up, and booking the meeting. The deliverable is a scheduled conversation, not a spreadsheet.
What counts as a qualified meeting?
A qualified meeting is a scheduled call with someone who holds real decision-making authority (or meaningful influence) at a company that matches the target profile we agree on together at the start of the engagement.
How do you measure success?
We report on reply rate and meetings booked, not open rates. Open rate tracking has been unreliable since privacy changes began auto-loading tracking pixels on a large share of inbox traffic, so it no longer reflects real engagement.
How long until we start seeing results?
The first few weeks are setup: defining your target market, building the list, and warming up new mailboxes so emails land in the inbox. A small pilot launches next, and volume grows once results are proven. Most clients see their first conversations within the first month or two.
Will this affect our existing email or put our domain at risk?
No. Outreach never runs from your main business domain or inbox. We build, warm up, and monitor separate sending domains specifically for your campaign.
Where do the leads come from?
We use leading B2B data platforms and LinkedIn, plus industry directories, trade show exhibitor lists, review sites, and local business listings for niches the big databases don't cover well. Every contact is verified before we send.
Can we give you our own list?
Yes. Every client-supplied list is re-verified before use, no matter where it came from, to protect your sending reputation.
How many emails do you send?
Volume is planned around your target market and goals, then ramped up gradually to protect deliverability. We size the sending setup before anything is purchased, so you know the plan upfront.
Is this the right fit for our business?
This works best for businesses with a clear, defined ideal customer and an offer that can be sold through a conversation. If you’re not yet sure who your ideal customer is, that’s worth figuring out before starting outbound, and it’s something we can help clarify on the call.
What industries do you work with?
We work with a range of B2B businesses. If you’re not sure whether your business is a fit, that’s exactly what the call is for.
Do we need to give you access to our email or LinkedIn accounts?
For email, no: we operate on separate infrastructure built for the campaign. For LinkedIn outreach, we may connect through your business’s LinkedIn account, since outreach from a recognizable profile is more credible. We agree on access and permissions before work starts.
Is this compliant with anti-spam laws?
Campaigns are designed to follow applicable anti-spam and privacy requirements, including CAN-SPAM where it applies. The client remains responsible for its offer and legal obligations; requirements vary by jurisdiction. Every email includes a simple way to opt out, and unsubscribes are honored immediately across all campaigns.
What’s the commitment, and can we cancel?
Email and LinkedIn outreach engagements have an initial 6-month minimum term, as results take time to build and improve. After the initial term, the engagement continues month-to-month and cancellation follows the applicable service agreement. This minimum applies to outreach only.
